Athleta

About

Athleta is a renowned brand specializing in high-quality activewear designed specifically for women. Founded in 1998, it focuses on creating garments that combine style and functionality, catering to various fitness activities. Athleta's mission is to empower women and girls through movement, promoting strength, confidence, and wellbeing. The brand offers a range of products, including workout tights, leggings, and swimwear, often featuring innovative fabrics like Sculptek. Athleta operates over 250 stores across the U.S. and Canada, offering inclusive sizing and a commitment to sustainability. As a certified B Corp, Athleta emphasizes empowerment, sustainability, and inclusivity. The brand partners with influential figures like Allyson Felix and Simone Biles, reinforcing its commitment to women's empowerment. While most products are manufactured overseas, Athleta emphasizes using sustainable materials and practices. Its "Power of She" platform supports women's empowerment through movement and community building.