Augmented Reality (AR)

About

Augmented Reality (AR) is a technology that enhances real-world experiences by integrating digital content into physical environments. This blending of digital and physical elements creates immersive, interactive experiences across various sectors. AR systems typically consist of devices equipped with sensors and cameras, software that processes data, and digital content such as text, images, or 3D models. Unlike Virtual Reality (VR), which immerses users in a completely digital environment, AR maintains a connection to the real world, enhancing it with additional information. AR applications span multiple industries, including gaming, healthcare, education, and retail. In gaming, AR games like Pokémon Go overlay virtual characters onto real-world locations. In healthcare, AR is used for educational purposes, such as visualizing body systems. Retailers use AR to enable customers to preview products in their home environments. Overall, AR transforms how we interact with the world by providing real-time, contextually relevant information, enhancing our understanding and engagement with our surroundings.