Café El Jarocho

About

Café El Jarocho is a renowned coffee shop in Mexico City, established in 1953 in the borough of Coyoacán. It is known for serving authentic Veracruz-style coffee, reflecting the rich coffee culture of the region. The café's origins trace back to a grocery store owned by Gil Romero and Bertha Paredes, who began offering coffee to their neighbors. Over time, it evolved into a full-fledged coffee shop, eventually expanding to nine branches across the city. The original Coyoacán branch remains a favorite among locals and tourists alike, often bustling with activity. Customers frequently enjoy their coffee standing or sitting on curbside benches, contributing to its lively atmosphere. Café El Jarocho offers a variety of coffee drinks, including traditional black coffee and coffee with milk, as well as more modern options like cappuccinos. The café also serves sweet bread and sandwiches, adding to its appeal as a quick yet satisfying stop in the heart of Mexico City.