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Fleur du Mal

Fashion brand

About

Fleur du Mal is a luxury fashion brand founded by Jennifer Zuccarini in 2012. It specializes in lingerie, ready-to-wear, and swimwear, blending sensuality with sophistication. The brand's name is inspired by Charles Baudelaire's poetry collection, Les Fleurs du mal, reflecting its blend of elegance and provocative style. Fleur du Mal uses high-quality materials like French Leavers lace and bespoke embroideries, creating pieces that are both stylish and empowering. The brand offers a wide range of products, from delicate lingerie to bold swimwear, designed to make women feel confident and beautiful. Fleur du Mal has boutiques in New York and Los Angeles and is popular among celebrities. It also expands its size range and incorporates eco-fabrics, reflecting its commitment to inclusivity and sustainability. With its unique approach to fashion, Fleur du Mal has become a favorite among those seeking both style and comfort in their clothing choices.