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Patagonia - The Fight for America's Public Lands

Campaign

About

Patagonia's campaign to protect America's public lands is a multifaceted effort aimed at preserving natural habitats and promoting environmental conservation. The company has been at the forefront of advocating for the protection of these lands, often collaborating with grassroots organizations and Indigenous communities. Through initiatives like the "Public Trust" documentary, Patagonia highlights the importance of safeguarding public lands from threats such as corporate exploitation and government policies that undermine conservation efforts. Patagonia's partnership with organizations like Public Lands supports the broader goal of conserving 30% of U.S. land and water by 2030. This campaign emphasizes community engagement, advocacy, and support for local conservation projects. By using its business platform to mobilize public opinion and influence policy, Patagonia aims to ensure that public lands remain accessible and protected for future generations. The company's commitment to environmental activism underscores the critical role businesses can play in addressing climate change and promoting biodiversity.