Reebok Ex-O-Fit

About

The Reebok Ex-O-Fit shoe was introduced in 1983 as a male counterpart to the Freestyle, which was designed for women and aerobic exercise. It was part of Reebok's fitness takeover in the 1980s, capitalizing on the growing fitness trend. The Ex-O-Fit featured a single Velcro strap, white leather uppers, and terry towelling for ankle support, available in both high and low versions. This design provided lateral support and cushioning, making it ideal for gym workouts. The Ex-O-Fit transitioned from a fitness shoe to a streetwear icon, pioneering the use of Velcro for ease and style. Its retro design includes soft leather uppers, padded ankle supports, and perforations for breathability. The shoe's versatility allowed it to appeal to both genders, becoming a classic Reebok style alongside the Freestyle and Workout. Today, the Ex-O-Fit remains popular for its nostalgic appeal and comfort, making it a staple in both fitness and casual wear.