
TikTok
Social media platformAbout
TikTok is a social media platform known for its short-form video content, allowing users to create, share, and discover videos ranging from 15 seconds to 60 minutes. Launched in September 2016 by ByteDance as Douyin in China, it expanded globally as TikTok in 2017. The platform features a powerful algorithm that personalizes content for each user, enhancing engagement through a curated "For You" feed. TikTok's user-friendly interface and extensive music library make it easy for users to produce engaging videos with filters, effects, and music. TikTok's impact extends beyond entertainment, serving as a hub for social activism, brand marketing, and talent discovery. It offers features like live streaming, duets, and stitching, fostering community interaction. With over 1.5 billion monthly active users, TikTok has become a leading platform for creativity and social interaction, particularly among younger demographics. Its influence on music and culture is significant, often launching viral trends and new artists. Despite controversies over data privacy and security, TikTok remains a dominant force in the social media landscape.