Leading market research companies in Latin America

Discover the top market research agencies operating across Latin America. This comprehensive guide helps you identify firms with expertise in deep methodologies, data analysis, and strategic insights for the region. Explore both global research providers and local specialists offering everything from ethnographic studies to secondary data analysis. Ideal for businesses looking to expand into or better understand the Latin American market.

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  1. 1

    Asia Marketing (Santiago, Chile)

    332 Global Votes
    • Agencia boutique de estudios de mercado

      (+3)

    Asia Marketing is a Chilean agency specializing in market research, offering studies, brand tracking, and data mining. It uses advanced analytical methods to develop brands and improve marketing strategies.

  2. 2

    Ipsos

    13 Global Votes
    • Líder mundial en investigación de mercado

      (+4)

    Ipsos is one of the world's leading market research companies, with a strong presence and significant operations in Latin America. Its ability to publish current reports and analyses, such as the 'Happiness Index 2026', demonstrates its continuous relevance and its focus on digital transformation.

  3. 3

    Big Picture (Bogotá, Colombia)

    6 Global Votes
    • Ayuda a las empresas a tomar decisiones estratégicas

      (+3)

    Big Picture specializes in market research and consulting in Colombia, employing traditional and innovative methods. Its multidisciplinary team and the use of big data analytics make it a solid choice for marketing strategies.

  4. 4

    Datexco (Bogotá, Colombia)

    5 Global Votes
    • Empresa comprometida con el crecimiento de las empresas

      (+4)

    Datexco offers extensive market research services in Colombia, focusing on in-depth product and campaign testing. Its commitment to innovation and technology ensures fast and detailed consumer insights.

  5. 5

    Kantar

    0 Global Votes
    • Empresa líder mundial de datos, insights y consultoría

      (+4)

    Kantar is a global full-service agency recognized for its ability to provide normative benchmarks and multi-method programs. Its significant operation in Latin America positions it as a key player for deep strategic analysis in the region.

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  7. 6

    Americas Market Intelligence (AMI)

    0 Global Votes
    • Proporciona inteligencia competitiva, insights de consumidores y inteligencia de negocios

      (+4)

    AMI focuses exclusively on Latin American markets, offering customized market research and strategic consulting. Its team of native analysts with on-the-ground experience makes it ideal for understanding the complexity of the region.

  8. 7

    Brandid (Mexico)

    0 Global Votes
    • Ayuda a empresas líderes a fundamentar estrategias

      (+2)

    Brandid, with over 25 years of experience in Mexico, transforms data into powerful strategies using artificial intelligence and machine learning. Its work with international organizations and its specialization in B2B and B2C research make it highly relevant.

  9. 8

    IntelLat

    0 Global Votes
    • Ofrece investigaciones para toma de decisiones basadas en datos

      (+2)

    Founded in 2022, IntelLat is a Latin American research company that enables businesses to make data-driven decisions. Its development of 'Hospimetrics' demonstrates its capacity for innovation and current relevance in the region.

  10. 9

    Consumer & Insights (Bogotá, Colombia)

    0 Global Votes
    • Comprometida con el crecimiento de las empresas

      (+4)

    Consumer & Insights is committed to business growth in Colombia, utilizing traditional and non-traditional study tools. Its goal is to bring brands closer to their consumers, taking market research to another level.

  11. 10

    Rubik Deep Thinking (Santiago, Chile)

    0 Global Votes
    • Consultora boutique especializada en investigación de mercado

      (+4)

    Rubik Deep Thinking specializes in tailor-made market research services in Chile, offering qualitative and quantitative solutions. Its ability to design customized projects makes it a valuable partner for improving customer experience.

  12. 11

    Collect

    0 Global Votes
    • Ayuda a empresas líderes a fundamentar estrategias con investigación de primer nivel

      (+4)

    Collect combines experience, empathy, and speed to help make impactful decisions, transforming information into ideas. Its focus on consumer insight and the presence of senior professionals make it a solid choice in the region.

  13. 12

    Focus Market (Argentina)

    0 Global Votes
    • Ofrece información confiable para una comprensión profunda

      (+4)

    Focus Market focuses on empowering brands in Argentina, offering conferences and analyses on economy, markets, and consumption. Its current reports on the country's economic situation position it as a relevant consultancy for 2026.