Highlighted trade businesses in Spain

El Corte Inglés is positioned as the national brand best valued by Spanish consumers in 2026. It stands out for the quality of its products and the shopping experience, maintaining a high reputation.

Zara is the most valuable Spanish brand in 2026 and the leader of the Inditex group, redefining the pace of global fashion. Its constant adaptability and 'fast fashion' model keep it at the top of fashion retail.

Lidl consolidates its position in the top 5 national operators and is capturing growth at the beginning of 2026. Its discount model and the perception of good value for money keep it as a very popular and growing option.

Nike is one of the brands with the most direct traffic in eCommerce in the sports vertical in Spain. Its global recognition and direct-to-consumer sales strategy through its online platform make it a prominent retailer.

O'Dreams is an international experiential catering franchise that has successfully capitalized on trending products like doughnuts and bubble tea. It responds to a consumer demand for social and visual experience, key to attracting a young audience.

Amazon dominates the list of the 10 online stores with the most traffic in Spain and controls close to 40% of the market share in online consumer goods purchases. Its vast offering and logistical efficiency consolidate its position as the undisputed leader in e-commerce.

CUOTTI is an emerging streetwear brand that has gained popularity for its product engineering and unique aesthetic. It is considered a 'breakthrough brand' for its superior quality-to-price ratio and scarcity factor, attracting 'early adopters'.

Aldi has been recognized as 'Best Supermarket of the Year 2026' and 'Best Discount Supermarket' by consumers. It has accelerated its expansion with numerous openings and is capturing growth at the beginning of 2026, consolidating its appeal.

Consum is a regional chain in the OCU's top 10 for satisfaction and is capturing growth at the beginning of 2026. Its regional focus and the good valuation from its customers keep it as a relevant player in the food sector.

Mercadona remains the regular supermarket for almost one out of three respondents and continues to gain market share. Its business model focused on efficiency and private label products consolidates its position as the undisputed leader in the food sector.

Loewe enters the ranking of the most valuable Spanish brands for the first time in 2026, combining artisanal heritage with a contemporary vision. Its luxury positioning and capacity for innovation make it a prominent brand.

Mango is one of the brands with the most direct traffic in eCommerce in the fashion vertical and has been a pioneer in the use of augmented reality in retail. Its strong online presence and commitment to technological innovation keep it as a benchmark.

Leroy Merlin stands out for its online store with millions of annual visits and for being a pioneer in the creation of virtual communities. Its comprehensive digital strategy and commitment to community building position it as an innovative retailer.

Mail Boxes Etc. is mentioned as one of the best franchises in Spain, offering shipping, packaging, and printing services. Its diversified business model and franchise network make it a prominent and profitable service business.