Allianz Direct - 'Directo a tu ahorro' (2026)

Allianz Direct - 'Directo a tu ahorro' (2026) The 'Directo a tu ahorro' campaign, launched by Allianz Direct in April 2026 and developed by TankTank, focuses on offering quality insurance simply and directly at competitive prices. This campaign is strategically diffused across a wide array of digital platforms including Movistar Plus+, Amazon TV, YouTube, Meta, and Google. It represents Allianz Direct's renewed commitment to the Spanish market, aiming to position itself as a leader in digital insurance by emphasizing innovation, user-friendliness, and cost-effectiveness through a multi-channel digital approach.