Blue Apron

About

Blue Apron is a meal-kit company that specializes in delivering fresh, seasonal ingredients to customers across the United States. Founded in 2012, the company aims to make cooking fun and accessible by providing pre-measured ingredients and chef-designed recipes. Blue Apron sources its ingredients directly from farms, family-run purveyors, and importers, ensuring high-quality products. The company offers a variety of meal kits, including seasonal and occasion-based options, designed to enhance home cooking experiences. In addition to meal kits, Blue Apron operates an e-commerce marketplace called Apron Market, where customers can purchase kitchen tools, wine bundles, pantry items, and cookbooks. The company is committed to sustainability, maintaining a carbon-neutral status. Blue Apron also offers wine subscriptions, providing customers with selections from top vineyards. By focusing on quality ingredients and innovative recipes, Blue Apron empowers home cooks to explore new culinary possibilities while promoting dietary and planetary wellness.