


Best Persuasion Strategies in High-Impact Sales
Problem-Solving Approach
Sales conceptPositions products as solutions to specific customer problems.

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Authority
Persuasion techniqueEstablishes credibility by showcasing expertise and qualifications.

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Reciprocity
ConceptCreates a sense of obligation by offering value first, increasing the likelihood of a sale.

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Foot in the Door Technique
Persuasion techniqueStarts with a small request to build commitment for larger asks.

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Social Proof
Persuasion techniqueBuilds trust by showcasing customer testimonials and reviews.

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Emotional Engagement
Persuasion techniqueUses storytelling to evoke emotions and create a deeper connection with customers.

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Likability Factor
ConceptIncreases trust and rapport by being relatable and likable.

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Go Big, Then Go Small
Persuasion techniqueMakes a large request followed by a smaller one, leveraging guilt and reciprocity.

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Scarcity and Urgency
ConceptCreates a sense of limited time or availability to prompt quicker decisions.

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Focus on Mutual Beliefs
ConceptBuilds rapport by identifying and emphasizing shared values and beliefs.

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